Case Studies

Powering Digital Marketing for Over 3,500 Advertisers Worldwide

THE MEDIAMATH AWARDS 2022

Celebrating brands, agencies and their traders for their most effective programmatic campaigns across all channels.

Potencialize Digital run Display campaign through the MediaMath platform to increase conversions

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Potencialize Digital use audience and retargeting strategies to increase CTR and conversion rates

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Apex delivers 32% incremental reach using PanoramaID

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Liquorland uses Display to drive brand awareness and recollection

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Ludo Empire use Native and Display to drive app install to deposit ratio

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OMG Finland delivers DOOH for k-Rauta

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Royal Enfield use DOOH to create awareness

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Potencialize Digital achieve over 1.8 million impressions and 0.22% CTR for alcohol e-commerce brand

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Lifemiles uses MediaMath’s Curated Markets to drive traffic to their website

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Lifemiles use MediaMath’s Curated Markets to drive air mile purchases

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Mahindra used video ads to achieve 20 million video impressions and a CTR of 1.73% in one day

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MediaCom improve reach and achieve 81% VCR and 1.76% CTR for baby care consumer goods client

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Anagram achieves positive brand lift for Pepsico Foods Mexico

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MG India use CTV to achieve a VCR of 95% and 2.89 million impressions

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K12 uses CTV to drive traffic and conversions

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Lifemiles drive travel bookings with the MediaMath platform

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SICO use Display to achieve CPC of $16 MXN

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Sony Channel use Video to promote new season of ‘The Good Doctor’ in Latin America

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Vivo use Display to generate 5.1 million impressions and generate brand awareness in Mexico

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Abeka use CTV to increase brand awareness and achieve VCR of 96.36%

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Lilydale use Identity solutions to increase engagement by 15%, increased browser uplift reach and lowered CPM’s

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Media Broadcaster use conversational ads to drive audiences to their video on demand service

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Monex and Havas Media México achieve reach for a niche audience

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Havas delivers reach and scale for Roshfrans

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De Beers run Display campaign through MediaMath platform to increase reach and improve CTR and viewability

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Havas Media Group improve brand awareness for client, Electrolit

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Havas Media Group use CTV campaign to increase brand awareness for Financial Technology client

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Havas run Display campaign through the MediaMath platform to achieve site visits for a leading jewellery brand

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IBM and Eightbar use DOOH to generate buzz and excitement around branding

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Ambuja Cements use MediaMath Marketplaces to increase VCR over 150% and deliver 44 million impressions

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AXN used Video and CTV achieve $77.7 MXN CPM, 0.69% CTR and deliver 775k impressions

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Casillero del Diablo use Video to generate brand awareness in Mexico

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Payment and technology company use identity solutions to reach 44% more unique individuals and increase browser impressions with a cookieless campaign

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Casumo use DOOH to drive +200% website visits

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Digilant and MediaMath drive 75% VCR using real-time

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IBM and Eightbar use Video to bring visibility to their Cod3rs Championship competition

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Anagram uses Video to drive awareness for Pepsico Foods Mexico

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Alcon use Display to increase efficiency by 87% in 60 days and improve Cost Per Online Eye Exam by 26%

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Audigent and MediaMath combine technologies to drive better outcomes for brands and improve efficiency for all parties

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Pharmaceutical brand’s CTV, Display and Native campaign for drug that treats rare condition reaches 4,700 patients with only a $129 cost per diagnosed patient reach

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Dan Murphy’s use Display advertising to increase conversion rate by 11% amongst cart abandoners

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IBM uses retargets B2B Safari users thanks to MediaMath and ID5

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Using audience and contextual targeting, Adobe’s Display campaign delivered a CTR of 0.65%, a conversion rate of 4% and a click-to-visit rate of 84%

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SAS Increases Conversion Rates Through Better Targeting Capabilities

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The ID5 and MediaMath server-side integration enables IBM to reach and retarget elusive high- value, B2B Safari users.

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Helping Qiip increase installs through CPA campaigns. Conversions increased X25.

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How MediaMath and Parrable Increased Spiceology’s Retargeting Addressability by 60%

 

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Lotame and MediaMath prove Cookieless Targeting can drive addressability in the Future.

 

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Balsam Brands, the leading Holiday décor e-commerce retailer, wanted to leverage MediaMath’s programmatic OTT and attribution solution.

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A Multinational Technology Company activates MediaMath Brain Sync and PubMatic ROI Sync technology – increasing marketing ROI 43%

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IBM Brings Transparency to the Programmatic Supply Chain with SOURCE by MediaMath

 

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MediaMath and Half Dome Digital Collaborate to Help BetEasy Measure their Marketing More Seamlessly and Transparently

 

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eBay’s Journey to Self-Service. Learn how MediaMath helped eBay drive a programmatic approach to achieve its goals.

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MediaMath and MediaCom Help Coca-Cola Find and Programmatically Target Audiences with Integrated DSP + DMP Approach

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