We are the first DSP to integrate with GDI to protect brands & agencies from disinformation sources & content across the open web. GDI provides the SOURCE ecosystem with a solution that identifies inventory that appears alongside offensive content bit.ly/39ATHgfpic.twitter.com/lsuy1L5xXD
MediaMath is excited to announce our partnership with @iris_tv as the first DSP to utilize the IRIS ID, which unlocks video-level contextual and brand-safe targeting on Connected TV and Online Video. Read more here: mediamath.com/news/iris-tv-a…pic.twitter.com/xxEyAThkcs
In this research from @eMarketer, our Chief Product Officer, @anudit, informs advertisers about the open internet & the role of identifiers within the ecosystem. We hope brands & agencies will be better prepared ahead of the demise of a 3rd party cookie. emarketer.com/content/us-pro…