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Press Contact: Laura Colona

Article

Dmexco 2018: What To Expect After The Shakeup

September 11, 2018

Lewis Rothkopf, MediaMath’s GM of media and growth channels, predicts the tone at Dmexco 2018 to be even more serious in than in years’ past.

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Article

Why Marketers Use AI for Audience Targeting

September 11, 2018

In a May 2018 survey of 400 digital advertising professionals worldwide conducted by Econsultancy and MediaMath, just one-fifth of respondents said that they don’t plan to use AI for audience targeting or audience segmentation.

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Press Release

Ninety-One Percent of Marketers Want to Put Consumers First But Only Half Actually Are, Econsultancy Report Commissioned by MediaMath Reveals

September 10, 2018

In a worldwide call for better respect for consumer privacy and relevant advertising experiences, a new report from Econsultancy commissioned by MediaMath shows marketers understand the commercial importance of focusing on the consumer experience first, yet many companies are failing to adopt best practice.

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Article

MediaMath, Integral Ad Science & Rubicon Project Join Mindshare For Blockchain Alliance

September 6, 2018

Mindshare and blockchain platform Zilliqa are building a programmatic alliance on blockchain designed to explore the application of the technology in the advertising ecosystem.

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Press Release

MediaMath Announces New Native Advertising Offering

September 5, 2018

Ad Tech leader makes improving consumer experience central in new channel release

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