We’re less than one week away from the Festival of Media Latin America in Miami, the largest event of its type where some of the region’s most influential media and marketing leaders come together to share the latest trends, innovations and ideas. There are over 800 digital media and marketing professionals expected from across Latin America to learn more about what is driving the region’s media landscape, cross-channel and audience engagement strategies and the latest in programmatic.
As a founder sponsor, MediaMath delegates will be on hand throughout the event to meet and greet with attendees. On Day 1, our CRO and co-founder Erich Wasserman will be presenting on the relationship between ad tech, agency and brand in the programmatic media buying space. The New Marketing Institute (NMI) will also be sponsoring and leading a dual-language programmatic 101 workshop at the Festival of Media Academy, a two-day seminar that runs in parallel to the main event. NMI’s Elise James-Decruise and Michelle Said will provide an overview of the essential elements of the programmatic umbrella from real-time bidding to programmatic direct. The course will break down the core functions and players of the programmatic landscape. There’s still time to sign up for the academy here.
We look forward to seeing you down in Key Biscayne, near Miami, September 23—25. Make sure to follow our tweets at @MediaMath and the event hashtag at #FOMLA15.