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Multicultural Marketing Playbook

The multicultural market will represent $4.6 trillion in total spending by 2020. Multicultural youths are the future of the U.S., growing by over 2.3M every year. Marketing to influential ethnic gr... Read more

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The Talent Behind the Tech

Humans still matter in programmatic. In fact, people are increasingly becoming part of the consideration criteria for businesses shopping for a DSP and DMP. Sales and Service Criteria contribute to... Read more

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Identity Illuminated

Identity. Everyone from the government to your granny is talking about it. And with the constant evolution and shifting landscapes that come hand in hand with the topics of data privacy regulation,... Read more