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Office locations around the world.

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646.840.4200

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415.906.4474

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312.800.9910

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617.440.7150

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+44 (0) 20 3440 6930

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+65 6809 2111

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+61 2 8203 4310

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+55 11 3443 1423

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786-441-5290

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+ 33 1 70 98 30 74

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About MediaMath

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News

Article

Ad Ops Online: Mediaocean Integrates with Atlas to Offer Agencies People-Based Marketing across Digital Advertising Campaigns

Read on Ad Ops Online London, UK – Mediaocean, the leading software platform provider for the advertising world, today announced the integration of Atlas ad server within the Prisma platform. Following the recent re-launch of Atlas, this partnership now allows agencies to centrally manage all their Atlas campaigns from Mediaocean¹s…

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Article

W&V: Time Inc. verkauft erste Printanzeigen über Programmatic Buying

Read on W&V Time Inc. verkauft erstmals Printanzeigen über die Maschine. Der größte US-Verlag – Besitzer von “People”, “Time”, “Sports Illustrated” oder auch “InStyle” – hat jetzt Werbekunden darüber informiert, dass sie fürs Buchen der gedruckten Reklame die automatisierten Technologien nutzen können, mit denen sie sonst digitale Werbung platzieren. Stichwort:…

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Article

Adzine: DATA & TARGETING – VORBILD FÜR DEUTSCHLAND?

Read on Adzine Die Time Inc. ist der größte US-amerikanische Herausgeber von Magazinen, unter ihnen People, Time, Sports Illustrated und InStyle. Time hat nun angefangen, Technologie aus dem Programmatic Buying für den Verkauf von Anzeigen in Printmagazinen zu verwenden. Werbetreibende können über ein Onlinetool Werbeplätze nach Zielgruppen einkaufen. Ein bestimmtes…

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Article

DotRising: Retailing programmatic: What you need to know

Read on DotRising Extending our focus on programmatic, we decided to ask expert Edwin Lee, VP of Strategic Accounts at MediaMath his views on how the industry’s favourite buzzword will affect retail as its influence continues to engulf retail. Will programmatic revive retail in the face of online migration? It may be just…

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Article

M&M Global: You’ve heard of programmatic TV – now Time Inc and MediaMath unveil ‘programmatic print’

Read on M&M Global  Time Inc has partnered with ad tech company MediaMath to launch what it claims to be the first “programmatic print” offering for advertisers. The publisher will enable advertisers to target specific reader categories across 18 of its US print titles, including People, Sports Illustrated, Fortune and…

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