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Press Release

DataXpand Revolutionizes Programmatic Market with New Pokemon Audiences in their Data Marketplace

August 25, 2016

DataXpand launches the first “Pokemon digital audiences” in the US, Europe & Latam, available in pre-launch from August 25 in MediaMath.

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Press Release

Cuebiq and MediaMath Enter Data Partnership

August 24, 2016

Location intelligence company Cuebiq has entered into a data partnership with MediaMath, a leading independent programmatic company.

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Press Release

MediaMath and Factual Partner for Hyperlocal Targeting Solution

August 4, 2016

MediaMath has launched a hyperlocal targeting solution in partnership with location data firm Factual. The solution leverages Factual’s Geopulse Proximity data service, integrated into MediaMath’s TerminalOne Marketing Operating System.

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Article

3 Lessons Companies Can Learn From the Pokémon Phenomenon

July 26, 2016

Madhusudhan Gurumurthy is VP, Product, Omni-Channel Media Platform at MediaMath, talks takeaways from the hit game that businesses should think about in the context of mobile, consumer engagement and getting a great product to market fast.

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How Will The Media Planning Landscape Change Over The Next 10 Years?

July 12, 2016

Part II of Forbes contributor Kim Whitler’s interview with Joanna O’Connell, CMO of MediaMath, on her predictions for the future of media planning.

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