New California Privacy Rights Act to change companies’ privacy compliance requirements in the U.S.

January 9, 2023 — by MediaMath    

This year, new privacy laws will come into effect in Colorado, Connecticut, Utah, Virginia and California, where the existing California Consumer Privacy Act will be replaced by an even more comprehensive California Privacy Right Act (CPRA). 

Our Chief Privacy Officer, Fiona Campbell-Webster, recently spoke with Digiday to discuss how the California Privacy Right Act will reshape U.S. privacy compliance in 2023. 

Read the full article and watch the interview on Digiday here