MediaMath, together with the Global DMA, and research firm Winterberry Group, are hosting the webinar “Kickstarting Your Programmatic Data-Driven Marketing” tomorrow, Tuesday March 24th at 4:30 PM EST.
With marketing teams increasingly confident in data-driven marketing and advertising (DDMA), and its prospect for future growth, the need for practical strategies to enable programmatic marketing is now greater than ever. In fact, 63% of panelists from the recent Global DMA report “The Global Review: Data-Driven Marketing and Advertising Around the World” reported that their spending on DDMA grew over the past year.
Stuart Bartram, MediaMath’s Australia Country Manager, along with members from the Global DMA, will share trends and insights from the report, and outlines how marketers can enable data-driven marketing within their organizations.
The details for the webinar, and the link to register can be found below:
Cost: Complimentary
Date/Time: Tuesday 24 March 4.30pm EST / Wednesday 25 March 8.30am AEST
Presenters:
- Stuart Bartram, Country Manager ANZ, MediaMath
- Jonathan Margulies, Managing Director, Winterberry Group
- Jodie Sangster, CEO, ADMA, CEO, IAPA & Chair, GlobalDMA