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ARTICLE

Client Success Story with eBay

November 1, 2016 — by Amarita Bansal    

What’s behind a multinational eCommerce retailer’s advertising strategy?

Fabio Esposti, who leads the programmatic display team at eBay globally, discusses what his brand is doing in programmatic and how MediaMath helps them run campaigns worldwide.

Watch the video above to learn more about how eBay’s approach to programmatic has changed over the past few years and how automation with programmatic will play a role in the future.