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Get To Know Our Keynote Speaker, Co-Founder of HGTV

June 4, 2013 — by MediaMath    

MediaMath is gearing up for our upcoming Future Series Event in Chicago this Thursday at the Dana Hotel!

Pertaining to our excitement, we decided to do a mini Q&A with our keynote speaker, Susan Packard, co-founder and former chief operating officer of HGTV.

Question and Answer:

As a child, I aspired to become… an FBI agent.

My very first job was… collating direct mail packages at a factory.

The most important lesson I learned as a female business leader how to use my competitive spirit to win.

A female business leader that influenced me the most is… Many, I can¹t single out any one woman. Most recently,  Supreme Court Justice Sonia Sotomayer and Sheryl Sandberg¹s books have influenced me. 

Best advice I ever received… never forget to say thank you and acknowledge contributions whenever you address a group in a team meeting.

Advice you never received but wish you had… wish I would have made more time for my female friends as I advanced in my career. I had work and family and no 3rd thing. Female friends are so enriching!

Susan will be addressing two big ideas in her keynote:

1. How to remain innovative and creative with your marketing strategies

2. How storytelling is crucial for branding and culture

Packard will also speak about how she tied nonprofit into her for-profit venture and how she catapulted Scripps Networks’ market value to more than $7 billion!

Although the guest list is already beyond our expectations, there is still room so if you havent already registered click here to sign up!

See you there!