MediaMath has today announced the appointments of Brian Moy as director of platform solutions, Victoria and Daniel Cravero as enterprise sales manager.

These hires signal MediaMath’s growing presence in the region, hot on the heels of the appointments of David Benjafield and Sohail Khan to senior roles in April this year.

Leading MediaMath’s team in Melbourne, Moy will be responsible for building relationships and providing Melbourne-based clients with clear, actionable recommendations and best practices for their businesses.

Moy brings along a wealth of experience in retail, coming from MediaMath’s Midwest organisation based in Chicago, where he managed multinational retail corporations such as Target and Walmart.

“I’m excited to join the ANZ team and further the company’s offerings in ANZ. I look forward to using my experience to help the businesses here adopt and integrate programmatic technologies into their tech stacks,” said Moy.

Geoffrey King, VP, platform solutions, APAC, at MediaMath added, “Having delivered significant results to the MediaMath Midwest clients and our services division, I am thrilled to welcome Brian to our MediaMath APAC team.

“His experience from across North America will no doubt play a crucial role in helping MediaMath strengthen our local presence in Melbourne, as we continue to establish MediaMath as the leading programmatic marketing company in the region.”

MediaMath ANZ has also appointed Daniel Cravero as their enterprise sales manager based in Sydney. Cravero will be part of a growing team who will help clients leverage the power of the TerminalOne platform, and partner with brand and marketers to re-engineer their traditional marketing.

He brings a wealth of digital publisher and media agency experience, having previously worked at REA group, one of Australia’s leading digital publishers and a global leader in property and lifestyle, as well as at Mindshare Sydney and News Corp Australia in digital sales.

“Dan joins MediaMath with an impressive history of driving successful business outcomes for his clients, having previously worked in both the agency and publisher sides of the ecosystem in ANZ,” said Ilda Jamison, commercial director, ANZ, MediaMath.

“He has achieved many industry and corporate awards for his outstanding service skills. I am confident that his knowledge of the industry will help strengthen our relationships in the market.”

Cravero added, “It’s an incredibly exciting time for programmatic, which is rapidly evolving – from its traditional roots in remnant inventory to a 360 degree omni-channel marketing solution. MediaMath is a global leader in this space, and I look forward to utilising my publisher and agency experience to deliver growth and further build on the successes of the MediaMath ANZ team.”

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