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Digital marketing technology company MediaMath has today announced the opening of a regional office in Singapore to aid further expansion into the APAC market.

Over the past three years, MediaMath has been growing its presence in the APAC region.

Co-founder and newly appointed global chief revenue officer, Erich Wasserman, who led the EMEA and APAC organization for the past three years, commented: “The new regional office will allow us to work closely with our APAC clients. The appointment of a strong local team – that combines experienced MediaMath talent with new hires – will ensure that clients have on-the-ground support from individuals with first-hand experience of MediaMath’s TerminalOne Marketing Operating System and industry expertise.”

He continued, “We already have a number new client relationships in the pipeline for 2014, so look forward to further leveraging our expertise to help clients deliver their commercial objectives.”