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New Marketing Institute

Here to educate, engage and empower the new generation of digital marketing professionals while creating a community for all things new in digital.

We offer several levels of certification for both industry veterans and those new to digital marketing. Our modular courses are designed to provide a customizable learning experience to meet you, the learner, wherever you are in your career.


TEAM

The New Marketing Institute’s mission is to meet you, the learner, wherever you are in your career. You can meet our global team of professionals here.

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AWARDS

NMI has received recognition by the Brandon Hall Group Excellence in Learning Awards for two years in a row.

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NMI ADVISORY BOARD

As the demand for industry education continues to grow and the digital talent gap widens, there is an increased need for ambassadors who will help NMI scale its offerings globally.

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Key Facts

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NMI Programmatic Attendees

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Programmatic Attendees

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Training & Certification

A suite of industry-leading courses built to educate marketers at any experience level. Industry thought leaders and subject matter experts lead participants through topics ranging from foundational concepts of digital marketing to in-depth product training, and beyond.
Comprehensive workbooks are provided in multiple languages to meet our learners wherever they are and allow them to continue their education beyond the classroom.


NMI Digital Marketing Certification

CERTIFICATIONS

PROGRAMMATIC MARKETING

The comprehensive courses in our Programmatic Marketing Certification provide the understanding that today’s marketers need stay competitive and maximize advertising ROI.

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T1 PLATFORM

This multi-level course introduces TerminalOne users to the concepts, methodologies, and best practices they need to set up, manage, and optimize media campaigns.

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OMNICHANNEL

A multi-module certification course on the technologies that marketers need to know in order to be truly literate in the programmatic space.

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TRAINING COURSES

T1 AUDIENCE MANAGEMENT

This course provides a functional understanding of real-time, dynamic audiences in TerminalOne, known as Adaptive Segments.

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UNDERSTANDING ATTRIBUTION

This course will explain the basics of attribution; from what it is to the common attribution models.

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IDENTITY MANAGEMENT

Identity is at the core of successful targeting, frequency management, attribution, optimization, and analytics across devices, in both cookieless and cookie-based environments. This course dives into how identity management works and why it’s important for today’s modern marketers.

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Programs

Immersive programs that drive our mission of educating, engaging and empowering marketing professionals.

MARKETING ENGINEER PROGRAM

The Marketing Engineer Program, an immersive three month full time training program, is NMI's innovative answer to meet the needs of an ever-evolving digital marketing industry.

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Marketing Engineer Program, Spring 2017

E-LEARNING

We offer several levels of self-paced certification courses for both industry veterans and those new to digital marketing.

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NMI MASTERCLASS

Boost your digital marketing skills by attending our one day in-depth session and expand your knowledge of the digital marketing landscape, whether you are a student, industry professional, or career changer.

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PRACTICAL PROGRAMMATIC

Learn beyond the buzzwords and develop the strong foundations in context to your role. Practical Programmatic will turn you into a pro by taking programmatic from theory to practice.

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Resources

Additional content to help you in your quest for programmatic knowledge.

Case Studies

Marriott Digital Services

How Marriott Digital Services’ Marketing Team is Educating Their Way to Programmatic Prowess

See How

Dentsu Aegis Network

Dentsu Aegis in APAC sought a way to train their senior leaders on programmatic to enable them to...

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