Director of Product Strategy

Department: Product
Location: New York City, Hybrid
Updated on: March 21, 2023

Back to Open Positions

Associate Director or Director of Product Strategy, Product Marketing


Proposed US Annual Salary Range: $166,000-$208,000


About Media Math


MediaMath’s mission is to help innovative marketers delight their customers and drive real

business outcomes. Over 9,500 marketers in 42 countries use our enterprise solution to reach

the right user with the right message for the right price, wherever they are. These are the

leading brands and agencies in the world who rely on MediaMath to provide technology,

services and leadership to help them continue to transform their marketing practices and

compete in a quickly changing industry. Founded in 2007 as a pioneer in “programmatic”

advertising, MediaMath has been recognized as a leader in the space in four independent

evaluations over the last two years. MediaMath has offices in 16 cities worldwide and is

headquartered in New York City.


Key Responsibilities


MediaMath is currently seeking a dedicated, entrepreneurial and innovative Associate Director / Director of Product Strategy who will own one of our four key business objectives. The candidate will play a key role in defining go-to-market strategy as well as product vision, positioning, collateral development, as well as leading short and long-range planning for their focus area. They will be cross-functional partners across several areas, including Product, Ecosystem, Sales, Marketing and Analytics.


Reporting to the VP of Product Marketing, this individual will understand current market trends, play a key leadership role in determining business and product strategy, setting direction, forming important partnerships, and bringing in the voice of the customer into the organization.


You Will:

  • Develop and refine a go-to-market strategy for your key focus area, in collaboration with the leadership team
  • Lead global cross-functional launch marketing initiatives to drive internal and external

readiness and successful adoption of our new products and features.

  • Build strong cross-functional relationships, processes and partnerships with Product, Ecosystem, Sales and Marketing to ensure successful execution of the team’s strategy.
  • Develop thought-leadership materials and collateral designed to accelerate our business momentum and better engage customers.
  • Effectively communicate with Product, Ecosystem. Sales and Product Marketing leadership
  • Collaborate with teams in global markets to distill and surface market intel to shape future products
  • Represent the voice of the customer in all core team meetings and design sessions.



You are:

  • Able to manage multiple projects with competing priorities, while being detail oriented and extremely well organized
  • Able to demonstrate strong interpersonal skills, including ability to work well with and

enthusiastically influence teams & stakeholders

  • Passionate for analyzing product, customer, and market dynamics and opportunities, preferably in the retail / eComm space.
  • Able to display outstanding communication skills with the ability to translate complexity into simple and intuitive communications and instruction.
  • A flexible cross-functional team player comfortable with a fast-paced, often ambiguous, environment

You have:

  • 5+ years of experience in product strategy, go-to-market, or strategy within the retail / eComm space, ideally SaaS and optimally Ad Tech
  • Business, Marketing, Strategy or STEM degree or equivalent work experience (MBA a plus).
  • Knowledge of the Programmatic advertising industry, global nuances & client objectives.
  • Demonstrated understanding of Product Strategy and Product Marketing within the SaaS space, ideally Ad Tech
  • Demonstrated ability to understand market trends and client needs, bringing this knowledge back to product and sales teams in a fast-paced SaaS environment
  • Experience solving problems with quantitative and qualitative data.


Why We Work at MediaMath

We are restless innovators, smart, passionate and kind. At the heart of our culture are six

values that provide a framework for how we approach our work and the world: Teams Win,

Scale + Innovation, Obsess Over Learning & Growth, Align then Execute, Do Good Better and

Embrace the Journey. These values inform how we energize one another and engage with our

clients. We are truly passionate about our purpose to provide marketing that everyone loves.

MediaMath is committed to equal employment opportunity. It is a fundamental principle at

MediaMath not to discriminate against employees or applicants for employment on any

legally-recognized basis including, but not limited to: age, race, creed, color, religion, national

origin, sexual orientation, sex, disability, predisposing genetic characteristics, genetic


information, military or veteran status, marital status, gender identity/transgender status,

pregnancy, childbirth or related medical condition, and other protected characteristic as

established by law.