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October 2, 2019, Article

Article

MediaMath launches new platform to ‘clean up’ digital media supply chain

This article originally appeared in New York Business Journal

With the rise of streaming TV capturing a larger share of both traditional TV and digital budgets, the Source ecosystem can, for the first time, define what programmatic TV truly looks like. It blends all the benefits of accountable and addressable digital connections with the attention commanded by the largest screen – the TV.

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