AdWeek / Convergent TV
TV isn’t what it used to be. From ad-supported streaming to emerging measurement currencies to creative strategies optimized for Convergent TV, change is the only constant. And all this is happening as economic uncertainty is impacting media planning priorities and spending.
Our very own Patrick Gwozdz, CTV Account Executive, NA New Biz Development, MediaMath and Ryan LaDuc, Director, CTC Ecosystem will attend to hear from TV, media, technology and marketing leaders at the forefront of convergent TV transformation on how to leverage agility, partnerships and experimentation to gear up for the next shift.
Read more about the event here.