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Infographic: The Global Review of Data-Driven Marketing

April 13, 2015 — by Spencer Phillips

Coming off the release of the MediaMath sponsored paper, “The Global Review of Data-Driven Marketing and Advertising,” Adweek has created an infographic based on its findings.  The infographic highlights key findings from the report, including the biggest drivers of increased data marketing, where data efforts are being focused, top data marketing priorities, and the most popular channels of consumer engagement.

Check out the infographic below.

Adweek_Global_Review_Infographic