Programmatic has been on the digital scene for almost a decade, yet it still has a long way to go before it’s fully utilized among marketers around the world. Now that it’s 2016, it’s set to be a high growth year for programmatic, with spend reaching record highs across all channels. We pulled together some stats on how programmatic will continue to evolve across the globe.
One comment
Mary B.
February 25, 2016 at 3:51 am
The British pound to US dollar ratio may be incorrect in that forecast.
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