Dan is the Chief Marketing & Strategy Officer at MediaMath. He joined MediaMath in 2011 and has led various teams across the organization including Product Solutions, Business Development, Corporate Development and Enterprise Sales. Dan leads the Marketing team in communicating MediaMath’s vision and unique offerings to a range of audiences including advertisers, agencies, ecosystem partners, press, investors, government agencies, and employees. In addition, Dan’s team strives to be a “lighthouse” marketer, leveraging MediaMath’s technology and partner technologies to execute and demonstrate best-in-class B2B marketing. Dan also leads the Strategy team in synthesizing a range of inputs to develop, document and share MediaMath’s multi-horizon strategy. Dan is a graduate of Harvard College and Harvard Business School.
In our industry, the largest trade association is the Association of National Advertisers (ANA). It brings together 25,000 brands that collectively spend $400 billion in marketing and advertising ... Read more
It’s almost time to head to Cannes Lions, the annual pilgrimage to the French Riviera for a week of deal-making, relationship-building, and (maybe) a little fun.
Although on paper it seems that ... Read more