Daniel A. Sepulveda is the Senior Vice President for Policy and Advocacy for MediaMath, a global advertising and marketing technology company. He leads MediaMath’s Purpose Driven Advertising Initiative which includes client solutions and industry advocacy to encourage investement in high quality content on the internet including news, efforts to combat misinformation and disinformation, and tools for ensuring spend is going into multicultural publishers and audiences.
He also represents MediaMath on public policy issues in public forums, in industry associations, and in dialogues with consumer organizations and civil society working on technology and the digital economy. He also works with teams across the company on special projects including political advertising, media supply chain issues, and diversity and inclusion.
Sepulveda served in the Obama Administration at the State Department as Ambassador and Deputy Assistant Secretary of State and U.S. Coordinator for International Communications and Information Policy from March 2013 – January 2017. Prior to joining the State Department, Sepulveda served as a Senior Advisor to Senator John Kerry from 2009 – 2013 working on technology, telecommunications, trade, and economics. From 2004-2008 Sepulveda was a senior legislative aide to then-Senator Barack Obama on the same issues and also advised his presidential campaign.
Before joining Senator Obama's office, Sepulveda worked for Senator Barbara Boxer, a member of the Senate Commerce Committee. Additional prior work experience includes service during the Clinton Administration at the U.S. Department of Labor and at the National Council of La Raza (NCLR). Mr. Sepulveda received a Master of Public Affairs from the Lindon B. Johnson School of Public Affairs at the University of Texas at Austin as a Woodrow Wilson Fellow in Public Policy and International Affairs and holds Bachelor of Arts in Political Science and History from Emory University.
By Daniel Sepulveda, Senior Vice President for Policy & Advocacy
A mob laid siege to the United States Capitol last week. They had a plan and a mission – threaten Congress into overturning a... Read more
Advertising is the WD-40 of the economy. It greases the gears, connecting the creators of goods and services to the people that want and need them. In the process, jobs are created, families are pr... Read more
It’s been almost a month since leading civil rights groups initiated a movement called #StopHateforProfit calling on advertisers to leave Facebook until their demands to eliminate the monetization ... Read more
In response to the COVID-19 epidemic, news publications and channels are delivering uncensored information to us in real-time so that we can hold those in power accountable and force them to action... Read more
This byline originally appeared on AdExchanger.
Lawmakers and industry leaders have not yet reached consensus on digital political advertising rules. As a result, no one is satisfied with the ... Read more
Accessing consumer information and using that access to deliver advertising is rightfully dependent on increasingly stronger standards of transparency and consumer control. Over the last two years,... Read more
Through a coalition called Privacy for America, the nation’s principal advertising trade associations sent a letter to Congress today calling for it to consider and pass privacy legislation to set ... Read more
This byline originally appeared on Chief Marketer.
Consumers’ needs and wants are often ephemeral, and borderless transactions are continually evolving and thriving, which makes it essential for... Read more
The fact that CES takes place at the very beginning of the year makes it a great event for taking a temperature check of the sector and using those insights to set our intentions for the year ahead... Read more
The global internet and the digital economy have created immense opportunity for advertisers and marketers to leverage economies of scale to help fund and fuel the development of digital services o... Read more