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Press Contact: Laura Colona

Press Release

Octane11 Launches Full-Stack Platform for Multi-Channel B2B Digital Marketing

November 14, 2019

Launch Integrations Include MediaMath, Oracle Data Cloud, Intersection, Bombora and EverString; Initial Funding from MathCapital and More Than a Dozen Marketing and Technology Industry Executives

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Article

Why is programmatic still daunting to so many?

November 13, 2019

Originally published on AdNews. The programmatic ad buying space has experienced exponential growth over the last few years, alongside many a complex twist and turn. It’s now deeply embedded into media plans and tech players are continuing to find new and increasingly efficient ways of creating and offering different innovations…

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‘Client Demand’ Leads MediaMath to Integrate With LiveRamp

November 5, 2019

Originally published on Adweek. Setting aside their differences of two years ago, LiveRamp and MediaMath today announced a tie-up that will see the former’s IdentityLink (IDL) integrated with the latter’s demand-side platform. While earlier squabbles may have hindered the (seemingly) Sisyphean task of developing a “neutral identity solution” to help independent ad…

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Press Release

SOURCE by MediaMath to Integrate LiveRamp IdentityLink

November 5, 2019

Partnership is a Fast Follow to Launch of SOURCE by MediaMath that Commits to Drive Fully Accountable and Addressable Digital Media Supply Chain by 2020 NEW YORK, November 5, 2019 – Following the launch of SOURCE by MediaMath, acclaimed independent programmatic company for marketers, MediaMath, today announced a partnership with…

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Press Release

Partnerships with Adelphic, Amobee, MediaMath and Verizon Media first to power a new phase of growth in out-of-home

October 9, 2019

Adelphic, Amobee, MediaMath and Verizon Media are all integrating with the Vistar supply-side platform (SSP) following openRTB standards, with further DSP integrations to come in early 2020.

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