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Press Contact: Laura Colona

Article

MediaMath Targets Supply Chain Transparency With SOURCE Framework

October 2, 2019

MediaMath launched on Wednesday a digital media-buying framework called SOURCE to give advertisers, publishers and every vendor in between visibility across the supply.

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Article

MediaMath pledges to clean up the digital media supply chain within next year

October 2, 2019

Programmatic advertising company MediaMath has committed to a 100 percent accountable and addressable supply chain by the end of 2020, as part of a pledge to clean up the industry. The first step toward this is the launch of MediaMath’s latest product, Source.

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Article

MediaMath corrals agencies, publishers and ad tech for ‘transparent’ media supply chain

October 2, 2019

Independent ad tech firm MediaMath launched Source by MediaMath, a network designed to be accountable and addressable by leveraging AI for a cleaner supply chain. The company announced the launch at The Association of National Advertisers (ANA)’s Masters of Marketing Week, which kicks off today in Florida.

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Article

MediaMath Leading Effort to Create New Ad Supply Chain

October 2, 2019

Partners agree to addressability and transparency

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Article

MediaMath commits to ad supply chain accountability

October 2, 2019

Advertising technology company MediaMath has pledged to clean up the digital media supply chain by committing to a 100 percent accountable and addressable supply chain by the end of 2020, righting what it says are the wrongs of a digital advertising industry that evolved rapidly over the last decade with no purposeful design.

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