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Press Contact: Laura Colona

Article

2020: If One’s Thing’s Certain, It’s That Ad Tech Will Stay In The Regulatory Spotlight

January 2, 2020

Originally published in AdExchanger. If 2018 was the year of GDPR and 2019 was the year of CCPA-related anxiety, 2020 will be the year the digital advertising industry is forced to mature rather than just talk about it. The threat of severe penalties for noncompliance combined with inconsistent legal guidelines (and…

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Article

Experts help break down California’s new privacy laws

January 2, 2020

Originally published in Campaign Magazine. Digital-marketing gurus share their insights with Campaign US. As the California Consumer Privacy Act comes into effect January 1, it is both under question and under renovation. The law mandates that California residents know what personal data is being collected and to whom it is…

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Article

HOW PUBLISHERS CAN PROGRAM AD TECHNOLOGY TO HANDLE RESTRICTED DATA

December 31, 2019

Originally published on AdAge. When the California Consumer Privacy Act takes effect in January, visitors to websites will be asked whether their personal data can be sold. Publishers of those websites will have to determine how the law applies to their ad business and whether they will still share data…

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Article

99 (Extra!) AI Predictions For 2020

December 18, 2019

Originally published on Forbes. “Q: How worried do you think we humans should be that machines will take our jobs? A: It depends what role machine intelligence will play. Machine intelligence in some cases will be useful for solving problems, such as translation. But in other cases, such as in…

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Article

Tech companies find creative ways to give back

December 12, 2019

Originally published on Tech Republic. WELL employees picked mandarin oranges for a food bank in Santa Barbara. Workers at Aadya bought Healthy Roots dolls for kids in Detroit from a startup toy company. Omintracs employees will place wreaths on the graves of military veterans on Wreaths Across America Day on Dec. 14. Starting in November…

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