Incorporate browser language in Spanish in your targeting

  • Create a whitelist of some of the top Spanish language sites with US geotargeting, leveraging MediaMath’s expertise and extensive presence in Latin America
  • Reach out directly to top USH and Latin America publishers via MediaMath’s OPEN portal to secure private deals
  • Incorporate third-party audience targeting, such as DataXpand’s dedicated US Hispanic segments
  • Leverage targeting capabilities in top social media channels offered via T1 Social
  • Target users by ZIP codes with high Hispanic density
  • Measure Hispanic reach and audience composition by leveraging MediaMath’s integration with ComScore VCE
  • Integrate first-party data into MediaMath to further segment and understand audience composition
  • Visit https://open.mediamath.com/partners and select “LATAM” from the region field

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