We are an agency's partner, working for agencies, on behalf of brands to manage this new channel's full potential. No conflicts.
MediaMath provides tremendous performance and ROI to forward-thinking agencies and their clients. We are the leader in cross-exchange advertising management services and technology. Our media buying platform provides the technology, strategy, services and insights to trade effectively across the leading display advertising exchanges on behalf of advertisers. We partner with the major display exchanges including Google/DoubleClick AdEx, Yahoo!/Right Media, Microsoft AdECN, and continually look to work with new exchanges as they reach scale.
Sounds like too much work? Don't worry. We handle all the complexity, integration, and data analysis. All you need to focus on is that we produce fantastic results and present it in an intuitive dashboard that gives you deep insight into your performance and goals that you can use throughout your marketing efforts to impress your clients. Learn more about our technological approach.
Take a look at some client results:
- Client:
Leading consumer packaged goods company.
- Challenge:
Search performance "maxed out"; looking for other scalable online sales channels.
- Campaign Objective:
Increase online order volume at or below target CPA.
- Measure of Success:
Increased daily order volume by over 100% at comparable or better CPA compared to Search.
- MediaMath:
Best performing partner on media plan.
- Client:
Fortune 100 media company.
- Challenge:
Needed to increase volume and quality of traffic to a core online property.
- Campaign Objective:
At fixed CPC, attract a more engaged audience as measured by CTR.
- Measure of Success:
Over 100% increase in CTR resulting in 40% lift in premium ad sales.
- MediaMath:
Best performing partner on media plan.
- Client:
Fortune 100 financial services company.
- Challenge:
Launch new service offering and generate significant online sales.
- Campaign Objective:
Achieve aggressive order volume targets at or above ROI hurdle.
- Measure of Success:
Exceeded volume targets at a sustained ROI of 2x the hurdle rate.
- MediaMath:
Best performing partner on media plan.
