MediaMath Programmatic Marketing Certification

Programmatic Marketing Certification

Technology is changing the way media is consumed and bought. Across the U.S. and around the world, digital advertising has become a key part of the marketing mix for brands. Our Programmatic Marketing Certification courses provide the knowledge today’s marketers need to stay competitive and maximize advertising ROI.

Programmatic Marketing Certification

 

Programmatic Marketing Certification Courses

These courses are designed for individuals who are new and/or transitioning into the industry as well as students and recent college/university graduates.

Please note: all classes are available in-person or via virtual dial-in


Intro to Digital Marketing – Course Overview

This course will provide the learner with a comprehensive overview of the fundamentals of digital marketing. Topics covered include the digital marketing customer channels, pricing models, banner ad basics, big data, targeting, and ad tags.

Target Audience:

This course will benefit individuals who are new and/or transitioning into the industry as well as students and recent college/university graduate.

Prerequisites:

Some online experience would be beneficial, but not necessary to attend.

Course Materials:

  • Participant Workbook
  • eLearning Tutorials

How to enroll:


Programmatic 101 – Course Overview

This course will provide the learner with a general overview of the fundamentals of Programmatic marketing. It will introduce the key players in the field and the basics of the programmatic umbrella, including Real Time Bidding.

Target Audience:

This course will benefit individuals who are new and/or transitioning into the industry as well as students and recent college/university graduates.

Prerequisites:

Experience in online advertising or completion of Intro to Digital Marketing.

Course Materials:

  • Participant Workbook
  • eLearning Tutorials

How to enroll:


I was blown away by the amount of knowledge that I gained from the [Digital Marketing Certification] class. It truly gave me a foundation to the highly complex ad tech ecosystem in a fun and easy to understand format.

Account Manager Digital Marketing Solutions, Epsilon

The [Digital Marketing Certification] class hosted by NMI and MediaMath is the perfect way to meet new people in your field and discuss brand new ideas of how to market utilizing display ads.

Online Marketing Analyst, Harry & David

I think that the training materials were very effective and having the additional summary of the LUMAscape slide is a plus. I’ll definitely use these materials as a reference in the future.

Consumer Insights, Harry & David

The [Digital Marketing Certification] class was my stepping stone into the digital ad space. The course was a fruitful experience, one which has provided me with the tools to better understand and discuss the Space. I highly recommend enrolling to newcomers.

Social Media Coordinator, PubMatic