MediaMath Brain Optimization

Brain Optimization

Optimize your budget and drive business outcomes with predictive bidding powered by machine learning.


Four Fatal Flaws of Digital Attribution and How to Solve Them view now

Marketers have finite budgets and to meet their prospecting or performance objectives while hitting ROI, CPA, or any 
goal-type, they need to implement data-driven  decisions to capture the full benefits of real-time  programmatic marketing.

Brain Optimization is available to all MediaMath clients to power their campaigns. Its proven results in optimizing advertiser budgets are powered by predictive bidding that gives marketers the control and transparency into how its decisions work and why.

Proven Scale

Refined through experience over thousands of campaigns, billions of dollars and trillions of impressions.

Continuous Learning

Continuously learning and adapting decisions based on new data and trends.


Predictive bidding that is omnichannel and consumer centric, across devices.