February 27 - March 2, 2017 Barcelona

Mobile World Congress 2017

MediaMath is returning to Mobile World Congress in 2017!

In a MediaMath first, our VP Channel Solutions, Michael Weaver, will join Digitas LBi lead Ilicco Elia to  help define what “location-based” advertising really is, and share campaign examples across retail, automative and CPG.

“Mobile gives marketers the power to reach people wherever they are – but only if a brand can crack the specific code of where, when and how to deliver the message. From push notifications and geofencing, to SMS coupons and mobile banners, how should marketers select which location-based tools to deploy? And how can they be sure that the location data they’re gathering is accurate?”

Don’t miss this live discussion hosted by Modern Marketing Summit. See below for more information.

Date: Monday 27 February

Time: 4.05pm – 4.30pm

Venue: Hall 8.0

See you there!



February 27 - March 2, 2017
Fira Gran Via
Av. Joan Carles I, 64 08908 L’Hospitalet de Llobregat, Barcelona
Barcelona , Spain
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