November 7, 2011 New York

IAB Ad Operations Summit

Roland Cozzolino, CTO, MediaMath will join the Open RTB & Operational Efficiency panel

The mission of the OpenRTB initiative is to unlock growth in the real-time bidding marketplace by providing open industry standards for buyers and sellers. RTB represents the mechanization of labor-intensive manual processes associated with campaign creation, execution, and management—which can have an enormous impact on the ad ops industry as we know it.

November 7, 2011
Crowne Plaza Hotel
1605 Broadway
New York, NY
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