Brand Awareness & Engagement Case Study

Information and analytics provider

This B2B business, a cloud based information services and analytics provider, has been leveraging the power of TerminalOne for the past year

Objective

The client’s main goal was to establish aided brand awareness amongst their target audience of corporate decision makers

Solution

  • Leveraged data on C-Suite Decision Makers
  • Accessed unique supply via Private Marketplace
  • Optimized media using the TerminalOne™ platform

Success

Surpassing client goals, brand awareness increased steadily over the length of the campaign,
growing from a 4% general awareness to 27%

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