In the latest episode of Programmatic Untangled, MediaMath’s CMO Joanna O’Connell talks about the current state of programmatic. She covers such wide-ranging topics as:
- The growth of mobile and video advertising online
- Brands bringing programmatic in-house
- The impact of header bidding on the industry
- The magic of data science and technology
She even digs into the influence of science fiction movies in digital advertising. Listen here now!