This month, New Marketing Institute is excited to announce the launch of our brand new certification courses: Upcast Social: Facebook Beginner & Advanced.
Upcast is an intuitive platform that helps marketers build, execute and optimize social campaigns across Facebook and Twitter. It provides more robust management capabilities than native platform tools, enabling marketers to save time and increase the ROI of social ad investments.
The three-hour Beginner course offers an introduction to Upcast that will give participants the skills they need to successfully launch Facebook campaigns with confidence. It explores pixels, page posts, how to create targeting groups and how to build campaigns, adsets and ads.
In the Advanced course, participants receive a deeper dive into Upcast for enhanced mastery. The class covers the manage screen as well as advanced strategies: weather-triggered targeting, auto optimize, auto page post booster and frequency cap.
By the end of the two sessions, users will have the skills needed to better optimize Facebook campaigns as well as full understanding of the features that will enable them to save time and achieve results.
To find out more and sign up to the courses, please visit us at: http://www.newmarketinginstitute.com/certification/t1-platform/
The sessions are conducted from our London office but can also be taken from our NYC Headquarters or online!