MediaMath is the #1 operating system for its ability to execute according to the most recent Gartner Magic Quadrant report. To read the full qualitative analysis, download the full report.
- Programmatic power. MediaMath maintains momentum as a leading programmatic advertising platform with strong support for automated real-time bidding optimization, programmatic direct, and other media use cases.
- Partner ecosystem. Customers praise the breadth and depth of MediaMath’s partner ecosystem. Its large number of meaningful partnerships includes Oracle for journey-based retargeting and IBM for behavioral data exchange.
- Reliability and usability. Customers give MediaMath high marks for reliability and usability.