New Marketing Institute is excited to announce the launch of our new podcast, Programmatic Untangled, where we tackle digital advertising’s most talked-about topics. As advertising becomes increasingly more effective and targeted, it has also become increasingly confusing to many, who often feel like they’ve been left behind.
In this podcast series, we will dive into topics ranging from programmatic education, big data, header bidding and much, much more. We will release episodes on the last Friday of every month, and will feature subject matter experts from a variety of backgrounds in the digital marketing realm.
In our first episode, we interview Elise James-Decruise, the founder of New Marketing Institute, who has led the charge in building a team of training professionals who are committed to educating marketers. Elise discusses the definition of programmatic marketing, and why it’s important for marketers from all walks of life. Listen now!