Wade leads the Technology Solutions team globally, helping clients to maximize business impact through technical consulting and the delivery of custom solutions. Prior to joining MediaMath in 2014, he had a decade of experience in digital marketing and ad tech at Yahoo, AppNexus, and Conversant (formerly Mediaplex, a ValueClick company). Wade is a graduate of Duke University and Stanford Business School.
To get the best performance from programmatic marketing, it often requires integrating two or more distinct platforms to enable unified campaign execution. Additionally, every company has unique bu... Read more