Floriana is Mobile Solution Manager at MediaMath. Born and raised in France, she has been working for MediaMath London office for the last 2 years before coming to New York. Coming from a Mobile Trading Desk, Floriana has been bringing her mobile expertise to Mediamath product strategy and development. She is a wakeboard enthusiast and dreams to travel the world.
Imagine not too long from now you begin a shopping trip by strapping on a VR headset. Though you’re in Terre Haute, Indiana, instantly, you’re beamed to a fashion boutique on Fifth Avenue in Manhat... Read more
Many advertisers see mobile as a black hole. Consumers spend 65% of their time on mobile devices but much of that time seems un-monetizable. While there’s proof that such advertising works, for man... Read more