main

ARTICLE

51 Artificial Intelligence (AI) Predictions for 2018

November 28, 2017 — by Amarita Bansal

This article originally appears in Forbes.

It is somewhat safe to predict that AI will continue to be at the top of the hype cycle in 2018. But the following 51 predictions also envision it becoming more practical and useful, automating some jobs and augmenting many others, combining machine learning and big data for fresh insights, with chatbots proliferating in the enterprise.

“Making smart marketing decisions across all customer touchpoints, using all available data, to drive complex business outcomes is a herculean task — and artificial intelligence is an absolute requirement for making it all work. In 2018, we’ll finally start to see AI deliver on the omnichannel promise to make marketing that consumers — and others in the value chain — love. The technology is there — from players like IBM Watson and others — and now is the time to rally the right processes and people to put it in action.” Dan Rosenberg, Chief Strategy Officer, MediaMath

For the full article, click here!

Amarita Bansal

Amarita Bansal is Senior Content Manager at MediaMath. In her role, Amarita provides thought leadership in the adtech space by fostering relationships across every team at MediaMath, producing content for the blog, demand generation initiatives, media placements and bylines. She also guides the content strategy for our account-based marketing efforts.

Born and raised in West London, New York City is now her adopted home town. An alumna of Northwestern University’s Medill School of Journalism, Amarita has produced content across all digital platforms, previously working at Associated Press in the London bureau. She’s a pilates enthusiast and loves to go giggin’.