This post originally appeared on the Adroit Digital blog. It was written by Jacob Ross, President of Adroit Digital.
Adroit is moving to 4 World Trade Center next week, joining the rest of the New York-based MediaMath team in what has become a new digital media hub. Our company has grown rapidly and we need more space to expand our teams and better service the growing list of clients and partners.
Expanding to a bigger office was made necessary, and possible, because of all we’ve accomplished over the last two years:
- The Shopper Cooperative now includes 250 clients, representing more than a third of the top 100 retailers in the country
- Brands tap 500 million shopper profiles, feeding 7.6 trillion audience combinations
- Our offices bring together 100+ engineers, sales and client specialists, campaign experts and support teams
- We’ve been able to grow our client base significantly due to our client-centric focus on delivering great service, and great results
There’s a lot to be proud of. But of course, we would never stop here. The majority of advertisers are just starting to unlock the power that a data co-op has to reach their audience at scale. We are focused on continuing to evolve our business to deliver best-in-class offerings to our valuable clients.
Close proximity to our MediaMath colleagues will have an amplifying effect. MediaMath’s offering and platform teams give us privileged access to the best software in the industry to build upon. We already collaborate on shared clients and expect to do much more of that in 2016.
I’m excited for what this move means for Adroit and look forward to what’s in store.
Jacob Ross is President at Adroit Digital. Follow him at @jacobaross and on LinkedIn.