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Article

Media buyers’ biggest issue with private marketplaces

March 9, 2017

Julia Welch, vp of enterprise engagement for MediaMath, weighs in on overcoming the challenges of private marketplaces.

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Article

MediaMath Partnership Drives Expansion to India

March 8, 2017

US-based data-driven marketing firm MediaMath has begun operating in India through an agreement with Zirca Digital Solutions, now its exclusive partner in the region.

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Article

Can An Old Dog Learn New Tricks? Bob Lord Helps IBM Think Differently

March 6, 2017

IBM Chief Digital Officer Bob Lord explains how the company is partnering with MediaMath to inform its DSP with more data from IBM’s artificial intelligence (AI) engine Watson.

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Article

MediaMath Rolls Out A Suite Of Audience Solutions Down Under

March 3, 2017

Built over a database of more than a billion consumers, MediaMath Audiences is designed to help advertisers improve the performance and reach of their marketing campaigns. The new audience offerings are as follows: MediaMath Lookalike Audiences – enables marketers to run cost-effective prospecting campaigns by targeting only consumers who are…

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Press Release

MediaMath Recognized in the Latest Gartner Magic Quadrant for Digital Marketing Hubs

February 16, 2017

MediaMath, the leading independent programmatic company for marketers, today announced it has been recognized by Gartner, Inc. in the latest “Magic Quadrant for Digital Marketing Hubs.”

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