Joe Zawadzki Chief Executive Officer
Ari Buchalter Chief Operating Officer
Previously, Ari was a Senior Partner at leading interactive agency Rosetta and head of their Digital Media & Technology practice, leading major business strategy engagements and marketing program implementations at Fortune 500 clients in the Telecom, Media, and Technology sectors. Prior to that, he was an Associate Principal at McKinsey & Company in their Global Media & Entertainment Practice, focusing primarily on Marketing Strategy, Customer Analytics, and the design of Marketing Acquisition and Retention programs for leading global media companies. Ari was also a founding member of McKinsey’s Innovation Practice, helping companies tackle the challenges of designing, developing, and commercializing product and process innovations at scale. Ari’s passion for big ideas and all things analytic (including the design of MediaMath’s proprietary Brain optimization algorithm) comes from his first career in Theoretical Astrophysics. Ari was a postdoctoral Fellow in Theoretical Astrophysics at Caltech, having received a PhD in Astrophysics from Columbia, and a Bachelor of Science in Physics from Stanford. While at Caltech building quantitative models of the origin and expansion of the Universe, Ari also applied those modeling skills to Finance, founding and managing a small quantitative hedge fund based on proprietary algorithmic derivatives trading strategies, before finally making the leap from the ivory tower. When not putting his talents to use around a conference room table, you may find Ari applying them at a poker table, especially during his annual pilgrimage to the World Series of Poker. But what he enjoys most is spending time with his wife Ellie and two genius-in-the-making sons Benjamin and Isaac. Roland Cozzolino Chief Technology Officer
Roland's initial foray into the business world started in the Marketing Research sector, where he was surprised to find use for a degree in mathematics (BA Washington University, Saint Louis). This stint was short-lived, as he realized he wanted to write code, something he had done since childhood on an Apple II. During the internet boom, he ran engineering for Tempest Software, building low-level messaging systems, and for WhenU as VP of Engineering, where he developed the first behavioral targeting and content contextualization engine. For the past several years he ran his own consulting and development firm, working with a large list of fortune 500 clients, developing code ranging from quantitative algorithms for financial trading, secure instant messaging solutions, compliance systems, digital rights management, to web applications too numerous to name. He is the rare technologist who understands the end to which code is the means. His passion of technology and art exposed him to over 25 programming languages, 3D modeling, video post production, and sound engineering. He even found the opportunity to compose a score for a nationally televised commercial. Its safe to say he strives to continuously learn anything he can and add a layer of creativity not often found within the development community. When time permits he still likes to trade equities, build furniture and play music ... and even fire up a chainsaw now and again. Most importantly, he always makes time for his wife and 3 boys. As he sees it, he's just 2 skaters away from a hockey team. Tom Craig SVP Engineering and Chief Privacy Officer
As the the head of privacy, Tom oversees MediaMath’s information governance and privacy strategy to ensure compliance with industry and government regulations. Prior to joining MediaMath, Tom created and led the Global Marketing Solutions organization at AOL responsible for multiple consumer marketing platforms, the Corporate Information Strategy, and AOL Data Product suite. Tom was also instrumental in the development of AOL’s privacy policy in support of consumer protection and expansion of online marketing capabilities. Preceding his time at AOL, Tom spent 10 years in the telecommunications industry building Consumer Marketing and analytic platforms. Tom currently sits on the IAB Public Policy Council and IAB Data Council. Tom earned his BBA in Computer Information Systems from James Madison University. Marta Martinez Chief Marketing Officer
At MediaMath, Marta leads global marketing and strategic partner development, empowering marketers and agencies with valuable market insights as well as providing access to the best-in-class targeting, data, verification, and premium inventory solutions available on demand through TerminalOne. Marta’s group has enabled MediaMath's clients to achieve unparalleled scale and one-click access to more than 15 billion impressions per day reaching over 450 million unique users globally. Her "CMO to CMO" program has helped Top 5 CPG, Finance, Travel, and Retail advertisers to quickly equip their staff with the tools needed to power the next generation of marketing professional- building sustainable competitive advantage for MediaMath's customers. Marta joined MediaMath from Havas Digital, where she served as global SVP Partnerships and Product Development. In this role, Marta led management teams on identifying and implementing strategic partnerships, organic investments, and acquisitions. Prior to Havas, Marta was an Associate VP at Marchfirst in their Media, Entertainment and Technology practice, and a management consultant with Cluster Consulting where she led numerous engagements in the media, publishing and telecom industries across Europe. Marta earned an MBA from NYU’s Stern School of Business, and is a graduate of Barcelona’s ESADE with a degree in international marketing management. Jeannie Mun Chief Financial Officer
Prior to MediaMath, she oversaw finance, operations and strategy for Operative, a leading revenue operations and workflow platform for publishers. As Operative's VP of Finance & Strategy, she led the company through the successful implementation and ongoing management of operational infrastructure and KPI metrics. Jeannie also specialized in mergers & acquisitions for The Jordan, Edmiston Group (JEGI), an investment bank for the media and technology industry, where she executed transactions in the online media sector and managed investments for the firm's venture capital fund. Prior to JEGI, she was the Director of Strategy & Operations at Atlantic Media Group, publisher of the Atlantic Monthly and National Journal, and a consultant for Deloitte Consulting. Collectively, she possesses more than a decade of financial planning and analysis experience leading many companies to success. Jeannie earned an MBA from Harvard Business School and a BA in Economics with Honors from the University of California at Los Angeles. Michael Peralta Chief Revenue Officer
Michael has over 18 years experience in general management, sales, marketing and operations and has held executive level roles at technology companies Magnetic and Tumri. Prior to digital marketing, Michael held various roles in the engineering and education industries. Michael was also appointed as Assistant Dean on University of Virginia's Semester At Sea International Program and served on two voyages. Michael has a BS in Environmental/Civil Engineering from RPI and a Master's in Public Policy from NYU. Michael lives in Bucks County PA. He is married with four young children including twin girls. | Management: Industry vets and innovators
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